ChatGPT ads manager opens to U.S. marketers 👀

C2C Marketing

N E W S L E T T E R

Hi there,

ChatGPT ads have arrived for U.S. advertisers, and the line between original and remixed content is getting blurrier on Instagram. Here’s what’s happening in social — and what it means for brands.

This week, we're covering:

🤳 How U.S. advertisers can tap into ChatGPT ads

📚 New report on how today’s consumer brands are built & scaled

👀 Instagram’s experiments with the Reels text replacement tool

✨ And more social moves worth watching

Go ahead — make someone’s inbox smarter today👇

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New Insights: What's Driving the Next Generation of Consumer Brands 💡

The way consumer brands are built is changing fast.

We partnered with HearstLab and a group of leading brands to unpack what’s actually working right now — bringing together insights from CMOs, founders, and operators across the industry.

Inside the report, you’ll find:

→ Why the fastest-growing brands validate ideas in-market — not in surveys
→ How creator-led discovery is reshaping how consumers find and trust brands
→ What it takes to turn consumer insights into stories that convert
→ How AI is accelerating everything from product decisions to campaign execution
→ Why precision is becoming the new competitive advantage

Download the report below for a focused look at what it takes to create, validate, and grow resilient brands today 👇

Get the Report

🚀 Where to Find the Statusphere Team This May

This month is packed with great industry events — and we’d love to connect in person to talk all things influencer marketing.

Catch us at…

📍 The Lead Summit in NY | May 20-21

Bringing together 3,000+ leaders across marketing, ecommerce, CX, and more — this is where conversations move the industry forward.

📍 Connected Commerce Summit in Chicago | May 27-28

Where CPG teams align ecommerce, retail media, and AI to drive stronger shopper engagement and cross-channel growth.

Planning to attend any of these? Let's grab a coffee! ☕

Snack-Sized Social News 🍪

Social news moves fast! Here are a few headlines to keep you in the loop: