Read up on Instagram’s latest analytics experiments, Meta’s newest creator protections, and the influencer marketing resources you might’ve missed. Plus, check out our Creator of the Month - an 8-second TikTok that blew up.
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C2C Marketing

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Hi there,

 

Meta continues its Q3 streak of updates — and we’ve rounded up the latest for you:

 

This week, we're covering:

 

📈 Fresh Instagram content experiments & analytics rollouts
🧴 Creator of the month: cozy vibes, big impact
📚 Influencer marketing resources you might’ve missed
✨ And more!

 

Want to stop receiving these emails? Just reply to this email and let us know. We won't take it personally. 🙂 

 

From Dim Lighting to Big Numbers in Just 8 Seconds ✨

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Source: @everydaywithsara

 

"A little extra sparkle never hurt no body 🤭"

 

That’s what Tree Hut commented under a TikTok video featuring their body scrub — and it perfectly sums up the vibe!

 

@everydaywithsara didn’t apply the product. She didn’t voice over benefits.
She just showed the scrub in its packaging for 8 seconds — and the video blew up.

 

Hundreds of comments, 72.4K likes, and thousands of shares and saves.

All from a video that broke the usual “bright and polished” mold. 👀

 

What made it work? Forget the studio lighting and scripted lines. Her cozy, moody aesthetic felt real — and it worked. Sometimes what feels right to creators performs better than what marketers think will.

 

What We Love: ❤️

  • Simplicity works. No need to overdo it - she opened the scrub, filmed it beautifully, and let the product speak for itself.

  • Small creators, big reach. With just 6K followers and a fresh account (started in June!), she’s already earned several videos with hundreds of thousands of views.

     
  • Consistency builds trust. She knows her aesthetic and sticks to it. That cozy, authentic feel clearly resonates with her audience.

Check out the full video here!

Snack-Sized Social News 🍪

Social news

 

Social news moves fast! Here are a couple of headlines to keep you in the loop: 

  • See which image wins: Instagram tests likes per carousel frame. 🖼️ 
  • Meta rolls out new measures to protect creators and reduce reposted content. 🛡️
  • No more swiping? Instagram experiments with auto-scrolling feed. 📲 

The Meme’s Funny. The Struggle Isn’t. 😅

LinkedIn content (3)

 

Waiting on creator metrics… While your reporting deadline flew by yesterday?Yeah, we’ve all been there.

 

So we made a meme about it.
And yes — marketers really felt this one.

 

Follow us on LinkedIn for more memes that hit a little too close to home.👇 

Statusphere on LinkedIn

ICYMI 📬

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Check out these resources from Statusphere that you might have missed:

  • How to Get a Spark Ads Code on TikTok (Brands & Creators)

  • What Needs to be in Your Influencer Agreement? [Template + Checklist]

We'll be back in two weeks with more news to level up your marketing strategy!

Statusphere, 7307 Sandscove Court, Unit 1, Winter Park, Florida 32792

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