Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
From boosting organic reach to scaling Spark Ads, brands are all-in on TikTok UGC. We dig into the benefits of TikTok using user-generated content...
Need to find TikTok influencers to promote your brand? Below we break down three creator search methods to help you figure out how to find...
Which types of TikTok ads are best for your brand? Get to know the different TikTok ad formats and which is the best for nailing your paid campaign...
What does the recent TikTok ban mean for brands? Below we explain the context of the 2024 ban and why brands on the platform shouldn’t assume the...
What do the best TikTok Spark Ads have in common? Below we share seven Spark Ad examples highlighting how TikTok UGC translates into awesome brand...
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.
Is advertising on TikTok worth it? Fair question! Below we dig into the proven pros, potential cons and everything else brands should know about...
Trying to figure out how to sell on TikTok Shop? Here are five opportunities to optimize your storefront and examples of the best TikTok Shops we've...
Is the TikTok Creator Marketplace the right place for brands to find influencers? This post breaks down the platform’s requirements, plus pros and...
Finding micro-influencers doesn't have to mean digging through dozens of profiles! Check out our four favorite methods to find micro-influencers for...
Is TikTok SEO on your radar? Learn how TikTok search works and ways to build a strategy that helps your brand rank for relevant TikTok keywords...
Creating UGC ads is a top priority for brands looking to boost paid performance and give their marketing a human touch. Below we share best practices...