Reporting is crucial to assessing influencer campaign performance and ROI. This post breaks down the basics of effective influencer measurement.
What types of posts get the most engagement on Instagram? This post breaks down four specific types of Instagram content brands need to prioritize.
Instagram product tagging is now available to all businesses and creators. This post breaks down how tagging works and best practices for brands.
Posting Instagram Reels should be a priority for brands eager to boost their presence. Below we explain the benefits of posting Reels and how to make...
Instagram Reels is the perfect format for promoting user-generated content. This post breaks down how to put build your brand’s UGC Reels campaign...
How do brands calculate the ROI of influencer marketing? This post breaks down strategies for tracking influencer ROI and formulas that can help.
Wondering if an Instagram influencer you want to work with has fake followers? Here’s what to look for to spot phony accounts and dishonest...
Done right, brand ambassador campaigns can drive big engagement and awareness on Instagram. Here are five content ideas for ambassadors to make it...
Instagram locking your account can be stressful, but steering clear of these four actions can help prevent it from happening.
Instagram whitelisting turns brands' best creator content into awesome ads. Here’s a breakdown of how to whitelist influencer posts and why you...
Brand giveaways are making a comeback on Instagram! Need inspiration? Below are twelve Instagram giveaway examples featuring brands and influencers.
Now’s the time to ramp up your influencer outreach. In this post, you’ll learn how to contact influencers on Instagram so your pitches don't go...