Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
What does the recent TikTok ban mean for brands? Below we explain the context of the 2025 ban and whether brands on the platform should do about it.
Is your brand sticking to TikTok's music guidelines? Here's a breakdown of their rules, TikTok's Commercial Music Library and how to use TikTok audio...
What’s the advantage of Instagram Reels vs Posts for more reach? This post tackles both types of content, when to publish them and how they're ranked...
How are brands using Instagram Reels to win customers? Check out these Reels examples and ads to get inspired to level up your own social video...
Check out our analysis of 34,000+ creator posts detailing new micro-influencer marketing benchmarks, statistics and trends to watch in 2025 and...
If you’re doing UGC ads on Instagram, you need Partnership Ad codes! Here’s our breakdown of where to find Instagram Ad codes and how to generate...
Looking for examples to inspire your UGC strategy? We dig into eleven of the best user-generated content examples we've seen recently and why they...
Is there such a thing as the best type of UGC for brands? We rank our top four examples of user-generated content and dig into why each type is so...
User-generated content is more important than ever for brands in 2024 and beyond. We've broken down 17 new UGC statistics to highlight its marketing...
What's the best length for TikTok videos and Instagram Reels? Here's our report analyzing 2,000 creator videos to inform how long (or short!) your...
Why is building a brand community becoming such a priority? Learn the best practices of creating a brand community with 10 examples to inspire your...
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.