Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Which types of TikTok ads are best for your brand? Get to know the different TikTok ad formats and which is the best for nailing your paid campaign...
Sampling is about more than sending freebies. These creative product sampling ideas illustrate how brands can go above and beyond to delight...
Influencer activations can turn digital awareness into in-store foot traffic. Below we share retail influencer marketing examples and best practices...
Want your audience to (literally) eat up your brand’s social posts? Our five food and beverage social media content ideas highlight how to sweeten...
Product sampling is an old-school tactic that’s as effective as ever for brands today. Below we dig into why sampling campaigns work and how to get...
CPG and food trade shows are the perfect way to introduce your brand to retail partners. Here's a taste of the top consumer packaged goods events in...
Brand giveaways are making a comeback on Instagram! Need inspiration? Below are twelve Instagram giveaway examples featuring brands and influencers.
Social proof is invaluable for brands today. Wondering how to weave it into your marketing? Here are seven superb social proof examples to inspire...
Prepare your CPG brand for success with these marketing tactics, from try-on tools to consumer-to-consumer marketing to product personalization and...
User-generated content is a powerful tool your brand should leverage. Learn how to strengthen your online sales funnel by incorporating UGC, and more!
We've compiled the ultimate roadmap to navigating TikTok marketing as a brand, from finding influencers to investing in ads and everything in...
Here are three big lessons we've learned after running more than 100 TikTok campaigns.