Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
What does the recent TikTok ban mean for brands? Below we explain the context of the 2025 ban and whether brands on the platform should do about it.
Want to get micro-influencers posting about your products? That means making your brand's PR boxes stand out. Below are six PR package ideas that can...
What’s the advantage of Instagram Reels vs Posts for more reach? This post tackles both types of content, when to publish them and how they're ranked...
How are brands using Instagram Reels to win customers? Check out these Reels examples and ads to get inspired to level up your own social video...
UGC ads are a top priority for brands looking to boost paid performance and give their marketing a human touch. Learn how to use UGC in ads with...
Need more user-generated content to promote your products? We break down eight ways to incentivize and encourage UGC from creators and customers.
For brands today, user-generated content is more valuable than ever. We explain what UGC is and examples of how brands use it in their marketing.
Looking for examples to inspire your UGC strategy? We dig into eleven of the best user-generated content examples we've seen recently and why they...
Sending PR packages to influencers is a brilliant way to build awareness and earn repurposable content. This post breaks down how to ship products to...
What's the best length for TikTok videos and Instagram Reels? Here's our report analyzing 2,000 creator videos to inform how long (or short!) your...
Want to ramp up your brand’s influencer seeding efforts? This post can help! Here are eight influencer seeding strategies and tips for earning...
There’s no shortage of influencers promoting products on Amazon. This post breaks down how to find Amazon influencers that’d be the best fit for your...