Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Check out our analysis of 34,000+ creator posts detailing new micro-influencer marketing benchmarks, statistics and trends to watch in 2025 and...
What is a micro-influencer? We dig into everything you need to know about micro-influencers including follower counts, engagement rates and tools to...
Having trouble tracking influencer content? We explain how brands can track their influencers, including tips and tools to keep a pulse on campaign...
Driving results with micro-influencers requires different tactics than your typical influencer campaigns. Learn how to nail your micro-influencer...
Managing influencers is a challenge even for experienced brands. Here's our guide to influencer management with tips and tools to help you grow your...
Gifting notes add a personal touch to your brand's influencer packages. Here's how to write your own influencer gifting note plus examples to inspire...
Sending PR packages to influencers is a brilliant way to build awareness and earn repurposable content. This post breaks down how to ship products to...
From organic posts to paid ads, brands are going all-in UGC videos for good reason. Here are 16 types of user-generated videos to consider for your...
Want to attract holiday shoppers throughout the year? Check our strategies to optimize your social media presence before any major shopping holiday!
As the seasons change, so should your campaigns! Here are four festive influencer outreach templates to help you get creator collabs during the...
Influencer gifting and paid collaborations seem identical at a glance. Spoilers: they’re not! This post explains the difference and tips for brands...
Influencer marketing matters year-round but the stakes are higher during the holidays! Below are our best tips for planning a holiday influencer...