Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Customer photos, galleries and carousels are some of the best types of visual UGC for brands. We dig into 5 examples of UGC photos and how brands use...
Want to attract holiday shoppers throughout the year? Check our strategies to optimize your social media presence before any major shopping holiday!
From boosting organic reach to scaling Spark Ads, brands are all-in on TikTok UGC. We dig into the benefits of TikTok using user-generated content...
The more user-generated content your brand gets, the more UGC moderation matters. We dig into what moderating UGC looks like and how to do it...
What do the best TikTok Spark Ads have in common? Below we share seven Spark Ad examples highlighting how TikTok UGC translates into awesome brand...
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.
Is advertising on TikTok worth it? Fair question! Below we dig into the proven pros, potential cons and everything else brands should know about...
Ready to repurpose UGC that your brand owns? Learn best practices for repurposing user-generated content and influencer posts to maximize their...
Influencer product seeding is super effective if you have the right strategy. We explain why and how influencer seeding works and steps to improve...
It’s no secret that skincare marketing is competitive. Our guide to skincare social media covers content ideas and tips to help beauty brands grow &...
Is the TikTok Creator Marketplace the right place for brands to find influencers? This post breaks down the platform’s requirements, plus pros and...
Instagram branded content ads (now Partnership Ads) make it easy to turn your best creator content into a paid promotion. Here are some of our...