Influencer Marketing Resources

Influencer gifting notes can help add a personal authentic touch to your gifting box. Keep these tips in mind when you’re writing your next influencer gifting note.

Check out these influencer gifting platforms to make running your gifting campaign a breeze. Platforms can help cut down on time and money when it comes to finding influencers, running a campaign and ...

Product gifting campaigns are perfect for capturing customers’ attention and keeping them coming back for more. Here’s everything you need to know to run a successful campaign.

The rules for advertising CBD products can be tricky to navigate without falling into legal grey areas, that's why CBD brands are using product gifting as the solution.

Feeling generous? Influencer product gifting is the easiest way to get influencers posting about your brand, at a fraction of the cost.

If you’re a brand with a team of brand ambassadors backing you up, earned media value (or EMV) is much easier to calculate when you're only monitoring the impact of a handful of people.

While the majority of influencers keep it real with their numbers, unfortunately there are some who don’t.

When your followers talk about your brand, they’re adding to your earned media. So, how do we calculate the value of all this social media buzz?

Move over Valentine’s Day, we’re here to celebrate our gals for Galentine’s. If you’re not familiar with Galentine’s Day, well then Leslie Knope from Parks and Recreation has some news for you — it’s ...

There are hundreds of companies that offer quick and easy ways to snatch followers, but this solution comes with a price that’s more than just monetary.

If you do any type of marketing for a brand, you’ve probably been asked to calculate the earned media value (or EMV) of your efforts. While EMV is important for brands, it has a bad reputation for a ...

The best way to gain followers is through not sacrificing your brand's integrity.