Influencer Marketing Blog

Beauty Brand Marketing

Marketing to Gen Z vs Millennials

Should you be creating separate marketing strategies for Gen Z and millennials? Here's what the research says.

Beauty Brand Marketing

7 Retargeting Ad Examples that Convert

Want to turn more of your website visitors and leads into customers? Here are 7 examples of retargeting ads that convert.

Influencer Marketing Strategy

How to Set Up a Retargeting Campaign

Here's a step-by-step guide on how to set up a retargeting campaign so your new website visitors turn into returning ones.

Marketing and Advertising

5 Types of Retargeting Ads

From dynamic ads to email retargeting and more, here are 5 types of retargeting ads that will help you encourage repeat website visitors.

Influencer Marketing Strategy

YouTube Sponsorships vs TikTok Collabs

Both YouTube sponsorships and TikTok collabs can increase brand awareness and sales. Use this comparison to decide which is the best fit for your...