Influencer Marketing 101

Finding new and effective ways to get more people talking about their experiences with your brand or product can be a challenge. These tips will help you scale your word-of-mouth marketing strategy.

Can't figure out how to download your Instagram Reels? Don't worry. We'll show you how in this step-by-step guide.

If your target audience includes a mix of both Gen Z and millennials, it’s tempting to create one marketing strategy and apply it to both groups. The question is, will doing this earn you results, or ...

Influencer marketing campaigns can generate a lot of engagement around your products, but if you aren't using retargeting ads, there’s a good chance you’re letting most of that hard-earned buzz go to ...

Retargeting campaigns are key to driving sales. Here's a step-by-step guide on how to set up a retargeting campaign so your new website visitors turn into returning ones.

Both YouTube sponsorships and TikTok collabs can increase brand awareness and drive sales. But there are differences as well. We're reviewing the pros and cons of each so you can decide which one is ...

Wish you could save and share all of your brand's favorite TikTok influencer testimonials and product posts? Now you can with this step-by-step guide on how to download and reshare TikTok videos.

Learn how to contact influencers on Instagram so your pitches don't go unnoticed!

Influencer marketing is a great way to expose people to your brand and can even inform purchase decisions. Let’s dive into how to find Amazon influencers to collaborate with.

Amazon has one of the largest affiliate marketing programs in the world. Here's how it works for merchants -- from commissions to benefits, and everything in between.

These influencer marketing trends will be showing up in a big way in 2021. Make sure you're incorporating them into your influencer marketing strategy!

Learn about the different ways you can pay TikTok brand ambassadors and how to cover all your bases in the process.