Influencer Marketing 101

social marketing budget

Influencer Marketing: Get ROI Without Draining Your Social Marketing Budge...

Influencer marketing can be hard to track, but statistics show that it’s one of the best ways to reach your target audience while simultaneously gaining ROI for your business.

Influencer Marketing: Get ROI Without Draining Your Social Marketing Budge...

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Defining Micro-Influencers: Why They Are Anything But Micro

When defining micro-influencers, most people think that having a small follower count means they won’t make a significant impact for the brand. This couldn’t be further from the truth.

Defining Micro-Influencers: Why They Are Anything But Micro

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influencer marketing vs traditional marketing

Influencer Marketing vs Traditional Marketing

The influencer marketing vs traditional marketing debate is ongoing, and it’s important to consider the pros and cons of both when developing your brand’s marketing strategies.

Influencer Marketing vs Traditional Marketing

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buzz-marketing

How to Develop a Buzz Marketing Strategy for Your Product Launch

Buzz marketing is a digital word-of-mouth technique designed to get people talking about a brand or product. Here are a couple of things to keep in mind when preparing a buzz marketing strategy for ...

How to Develop a Buzz Marketing Strategy for Your Product Launch

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Influencer Marketing vs. Affiliate Marketing

After such a great response from our blog about ambassador programs vs affiliate programs, we have had many requests for a blog post that covers influencer marketing vs affiliate marketing. As you ...

Influencer Marketing vs. Affiliate Marketing

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5 Reasons You Should Invest in Influencer Marketing for Your eCommerce Bus...

Influencer marketing has completely changed the game for eommerce businesses.

5 Reasons You Should Invest in Influencer Marketing for Your eCommerce Bus...

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Micro-Influencers vs. Celebrity Influencers: How to Spend Your Marketing B...

If you are getting ready to reach out to celebrity influencers to promote your brand, it might be time for you to think again.

Micro-Influencers vs. Celebrity Influencers: How to Spend Your Marketing B...

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How to Find the Right Influencer Marketing Program for Your Business

Finding the right influencer marketing program for your business is crucial to obtaining successful results. There are a variety of different options, so your decision should directly align with your ...

How to Find the Right Influencer Marketing Program for Your Business

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10 Surprising Influencer Marketing Statistics

Although influencer marketing can be hard to track, there are many influencer marketing statistics that prove it's where you should be spending your marketing dollars.

10 Surprising Influencer Marketing Statistics

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influencer marketing strategies

3 Influencer Marketing Strategies for Small Businesses

If you’re a small business, influencer marketing can be an incredible resource to build awareness for your business. Here are three useful influencer marketing strategies that you should be utilizing.

3 Influencer Marketing Strategies for Small Businesses

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3 Ways to Capitalize on Influencer Marketing Campaigns

Getting social influencers to post about your product is not an easy feat, so you want to make sure you get the most out of it. Unfortunately many businesses don’t take these steps to get the most ...

3 Ways to Capitalize on Influencer Marketing Campaigns

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How to Structure a Brand Ambassador Program

Having a successful brand ambassador program can make or break your efforts to get the word out about your brand. Utilizing social media influencers to increase traffic to your business, as well as ...

How to Structure a Brand Ambassador Program

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