Influencer management shouldn’t lead to burnout. Here are five changes to make to your influencer management process to improve creator relations and...
Why isn't influencer discovery getting any easier? We dig into the limitations of most influencer search tools and why brands should rethink how they...
Brands shouldn't be scrambling to find influencers for every new product launch. This post explains how to find influencers to collab with long-term.
Is influencer marketing the key to taking back your schedule? Here’s how influencer marketing automation software can save brands 100+ hours per...
What do the best Spark Ads have in common? Below we share seven TikTok Spark Ads examples highlighting how influencer collabs translate into awesome...
Influencer ads continue to increase conversions, engagement and reach for CPG brands. Learn why influencer ads are so effective and how they work.
Do your product seeding kits exceed creators' expectations? Nail your next round of PR packages with these ideas and examples of influencer seeding...
Product seeding is a proven way for brands to scale UGC and build word-of-mouth faster. This post explains product seeding and how to approach your...
Influencer gifting campaigns in-house can build awareness and help brands earn content. Here’s how to send products to influencers step-by-step.
For beauty brands who consistently collab with creators, influencer software is crucial. But can your current platform handle 100s of partnerships to...
Influencer activations can turn digital awareness into in-store foot traffic. Below we share retail influencer marketing examples and best practices...
Not sure what to make of TikTok Shop? We dig into TikTok’s latest shopping features and what brands working with influencers need to know about them.