Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
TikTok authorization codes are a key piece of promoting Spark Ads. Below we explain where to access Spark Ad codes in TikTok and how to generate them...
The influencer outreach process sets the tone for your collaborations. Use these influencer outreach email templates and DMs for a stronger pitch!
Ready to improve your influencer marketing strategy? We break down five actionable infleuncer campaign goals and objectives, plus how to achieve them.
High-quality influencer content translates to high-performing ads on TikTok and Instagram. Below we explain how to make ads with influencer content.
Is your brand prepared to tackle the most common influencer marketing legal issues? We break down 10 safeguards to put in place when working with...
Are you and your creators on the same page? This post digs into ways to improve brand alignment to get better influencer content, plus tips to make...
Finding the right creators starts with a smart influencer search process. This post explains how to fine-tune your influencer targeting to find...
Worried about brand reputation while working with creators? Here's how to approach brand safety in influencer marketing and tips to stay compliant.
Not sure how to find micro-influencers without getting overwhelmed? Here are a dozen free and paid methods to find micro-influencers for your brand...
Influencer briefs are make-or-break for brands that want authentic content. Here’s how to write yours, plus our influencer brief template to get you...
If you’re doing UGC ads on Instagram, you need Partnership Ad codes! Here’s our breakdown of where to find Instagram Ad codes and how to generate...
What is a micro-influencer? We dig into everything you need to know about micro-influencers including follower counts, engagement rates and tools to...