Adopting an always-on influencer marketing strategy is key to better campaign ROI. This post explains why influencer campaigns shouldn’t be one-hit...
Influencer gifting and paid collaborations seem identical at a glance. Spoilers: they’re not! This post explains the difference and tips for brands...
Done right, gifting products can build brand awareness and earn promotion-ready content. Here are nine influencer gifting examples to inspire you.
UGC platforms streamline how brands gather user-generated content. We explain what to consider to pick the best UGC software based on your brand's...
If you need influencer campaign inspiration, this post has you covered! Below we highlight eight awesome micro-influencer marketing campaigns in...
Trying to figure out how to scale your influencer program? This post breaks down tell-tale signs you should scale your influencer marketing and ways...
Picking the right length for an influencer campaign timeline can be tricky. Our guide is here to tell you how long to run a campaign if you want to...
For brands working with 100+ influencers, planning is key to seeing positive results. Here’s how to optimize your micro-influencer marketing strategy...
Not sure where you should run your next influencer marketing campaign? Below we explain the benefits of TikTok vs. Instagram to help you choose.
Vetting influencers is a crucial process in today's crowded creator space. We explain step-by-step how brands can audit influencers more efficiently.
Influencer product gifting in-house can build awareness and help brands earn content on a small scale. Here’s how to send products to influencers...
When running your first influencer marketing campaign, setting realistic expectations is crucial. Below we explain what brands need to know to kick...