Micro-Influencer Marketing

If you're new to influencer collaborations, you'll want to keep these dos and don'ts in mind.

Instagram has announced it will be moving its focus to video content over photos. If you need more reasons Reels can benefit your brand, we've outlined them here.

Instagram's upcoming affiliate feature holds a number of pros and cons for the brands that will utilize it. Here are the biggest takeaways.

Instagram Shopping from Creators will change the way followers shop from creators on social media. Here's everything you need to know about this new feature.

If you've had trouble setting up an Amazon promo code to last longer than 30 days, you're not alone. We did some digging and created this step-by-step tutorial to walk you through the process.

Looking for ways to create positive interactions between your brand and customers online? Here are 5 ideas for taking experiential marketing digital.

Reporting the results of your influencer marketing campaign can be stressful and overwhelming. Here, we break down how to measure success based on your campaign goals.

TikTok's growing popularity makes it essential to influencer marketing, but it can be tricky to find creators in your niche. Luckily, we've broken down the best ways to find TikTok creators here.

Many big social media platforms are rolling out social commerce features. If you're not familiar with social media e-commerce already, we're here to get you up to speed.

Influencer campaigns can be taxing without the proper help. Keep an eye out for these key signs that it may be time to hire an influencer manager.

TikTok micro-influencers are giving celebrity influencers a run for their money. Here's how they compare to help you decide which influencer is best for your next campaign.

Considering using an influencer database software to help you find influencers for your next marketing campaign? Take a look at these pros and cons first!