In light of TikTok and Shopify's expanded partnership, here's everything we know about the latest social commerce newcomer: TikTok Shopping.
Instagram is currently testing a new Affiliate feature. Here's what we know about it so far, and what potential opportunities and limitations are in...
Instagram Shopping From Creators will allow followers to shop directly from influencers. Here's everything brands need to know about this new feature.
TikTok analytics help brands know if they're going in the right direction with their content. Here's where to find them and how to interpret them.
While Reels and IGTV may be similar, but they have very different applications. These pros and cons will help you decided which one to use and when.
Looking to grow your brand's presence on TikTok? Use these tips to master your TikTok marketing strategy.
Experiential marketing is possible to achieve in a digital environment. Here are 5 ways your brand can connect remotely with digital experiential...
Looking to interpret your influencer marketing reporting data? We've laid out how to measure success based on your brand's goals.
Using TikTok as a brand can be a daunting experience, which is why we've laid out our best TikTok brand guidelines just for you.
Want to get micro-influencers trying and posting about your products? Here are 6 PR package ideas you should try.
Pinterest is a powerful traffic generator. Here are 6 examples of brands using the platform to drive traffic to their Instagram profiles.
Instagram Shops allow brands to create shoppable content. Here's a step-by-step guide on how to set up an Instagram Shop for your brand.