Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
New data from TikTok confirms just how much the customer journey is changing. Here's what the numbers mean and how brands can reach buyers on TikTok.
The dark funnel and dark social are becoming more prevalent between privacy updates, cookie bans and more. Here's what that means for marketing...
Authenticity is the crux of social media content, whether you achieve it through creator marketing, user-generated content or in-house content.
Social shopping is the action of using social media as a part of the process of discovering, researching, and selecting products to purchase.
Things move fast on TikTok. Keep your brand up-to-date with these TikTok tips and best practices.
It is time for the new era of influencer marketing. What's taking over and how can you adjust? We have the details right here.
If your brand's reputation could use some work, don't panic — this is solvable! Try these ideas to build a better brand reputation, pronto.
New data from TikTok proves creator partnerships produce huge results for brands. Here's why creator content is a must-have for brands in 2022 and...
Creators can play a pivotal role in your Amazon marketing strategy. Here are seven reasons why, from driving demand to supporting a product launch.
Influencer marketing is due to undergo a lot of changes in 2022, so we've rounded up our top trends and predictions to help you prepare for the new...
In 2022, social media presence is everything. Not sure how to increase social media engagement for your brand? Follow these tips!
Social proof is invaluable for brands today. Wondering how to weave it into your marketing? Here are seven superb social proof examples to inspire...