User-generated content is a powerful tool your brand should leverage. Learn how to strengthen your online sales funnel by incorporating UGC, and more!
It's important to understand what drives purchase behavior to optimize your marketing efforts. Here are 5 factors every marketer should know!
We've compiled the ultimate roadmap to navigating TikTok marketing as a brand, from finding influencers to investing in ads and everything in...
Here are three big lessons we've learned after running more than 100 TikTok campaigns.
If you're unsure what goes into a TikTok live stream or how to run one, look no further — we've got everything brands need to know, plus a few bonus...
Google is unveiling a new default attribution model to replace last-click attribution. Here's what advertisers can expect and how to adapt.
Want to bring your brand's TikTok presence to the next level? Read our expert recommendations on how to get more views on TikTok and grow your...
Missed TikTok World? Here's the recap, including TikTok Shopping updates, new Creator Marketplace features and more.
Are holidays the most stressful time for your brand? Let's change that! Check out these tips on how to get your retail marketing strategy...
Inform your holiday marketing strategy with the latest holiday shopping trends! Here are the top six, plus tips on how to leverage them in your favor.
TikTok user Trinidad Sandoval recently made a product by Peter Thomas Roth go viral and sell out online after posting a jaw-dropping product...
Instagram is currently testing a new Affiliate feature. Here's what we know about it so far, and what potential opportunities and limitations are in...