Eager to contact TikTok brand ambassadors to promote your products? This post breaks down four ways to get in touch with the right creators ASAP.
Influencer gifting and paid collaborations seem identical at a glance. Spoilers: they’re not! This post explains the difference and tips for brands...
Managing influencers is all about organization. Keeping track of your influencers, their posts and campaign ROI is so much easier with a spreadsheet.
Hashtags are responsible for billions of TikTok views but what are they actually for? This post breaks down TikTok hashtags and how they work from A...
As retail and ecommerce evolve, so do consumer expectations. Here are the biggest consumer behavior trends brands should know in 2022 and beyond.
Looking for lessons from the best DTC brands? This guide breaks down 8 top direct-to-consumer companies and how they engage customers.
If you want to stand out in today's busy B2C space, demand generation marketing should be a priority. This guide breaks down 5 demand gen tactics to...
Looking for ways to increase online sales through social media? Here’s a breakdown of five easy social selling tactics that any brand can try...
If you've been wondering who is on TikTok or how people are using it, this blog is for you. We share 33 key TikTok stats your marketing team needs to...
Authenticity is the crux of social media content, whether you achieve it through creator marketing, user-generated content or in-house content.
Social shopping is the action of using social media as a part of the process of discovering, researching, and selecting products to purchase.
Things move fast on TikTok. Keep your brand up-to-date with these TikTok tips and best practices.