Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Why is user-generated content at the core of so many brands’ content strategies? We dig into the benefits of UGC and why it’s so important for...
How UGC usage rights work can be complicated for brands. Below is our breakdown and recommendations for brands on how to request UGC.
Do your product seeding kits exceed creators' expectations? Nail your next round of PR packages with these ideas and examples of influencer seeding...
What do the best TikTok Spark Ads have in common? Below we share seven Spark Ad examples highlighting how TikTok UGC translates into awesome brand...
Overwhelmed with influencer marketing tracking? Narrow down your KPIs! Here are eleven easy-to-track influencer campaign metrics and tips to measure...
There’s no shortage of influencers promoting products on Amazon. This post breaks down how to find Amazon influencers that’d be the best fit for your...
Getting UGC at scale with influencer gifting doesn't happen by accident. Below we break down how to fine-tune your influencer gifting strategy to see...
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.
Is advertising on TikTok worth it? Fair question! Below we dig into the proven pros, potential cons and everything else brands should know about...
Struggling to scale influencer content? Been there! That’s why we built Statusphere's micro-influencer marketing platform to help brands get...
As the FTC updates its rules for influencers, brands have guidelines they must to stick to when gifting products. This post breaks down the rules on...
Trying to pick the best influencer platform for your brand? You should be confident about your choice! Below we break down what key features to look...