Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Finding the right creators starts with a smart influencer search process. This post explains how to fine-tune your influencer targeting to find...
Worried about brand reputation while working with creators? Here's how to approach brand safety in influencer marketing and tips to stay compliant.
Want to get micro-influencers posting about your products? That means making your brand's PR boxes stand out. Below are six PR package ideas that can...
Not sure how to find micro-influencers without getting overwhelmed? Here are a dozen free and paid methods to find micro-influencers for your brand...
Partnership Ads on Instagram let brands promote UGC to a wider audience. Learn how Instagram Partnership Ads work, why they’re effective and how to...
Does an influencer CRM make sense for your company? We dig into the best influencer relationship management software and what tools your brand really...
Is your brand sticking to TikTok's music guidelines? Here's a breakdown of their rules, TikTok's Commercial Music Library and how to use TikTok audio...
If you're attending a beauty, fashion or fitness trade show in 2025, it's important to pick ones that are best suited for the phase your brand is in....
Influencer briefs are make-or-break for brands that want authentic content. Here’s how to write yours, plus our influencer brief template to get you...
What’s the advantage of Instagram Reels vs Posts for more reach? This post tackles both types of content, when to publish them and how they're ranked...
Ready to make a bigger impression on your influencers? These PR package note ideas and message examples will help you craft notes that creators will...
How do Grin, Aspire and Upfluence's influencer platforms compare? We explore each tool's key features, plus how they compare to Statusphere's...