Instagram branded content ads (now Partnership Ads) turn your best creator content into picture-perfect promotional posts. Below we break down five...
Is your brand sticking to TikTok's music guidelines? Here's a breakdown of their rules, TikTok's Commercial Music Library and how to use audio as a...
Despite popular belief, the TikTok algorithm isn’t a total mystery. This post explains how TikTok ranks content and ways brands can “beat” the...
Nailing down a content schedule can be tricky for brands on TikTok. We break down how often brands should post on TikTok based on research and best...
Branded hashtags are an effective but misunderstood tool for brands on Instagram and TikTok. This post explains how to create your own (and why you...
What are the pros and cons of advertising on TikTok? With so much hype, brands want to know if TikTok ads are actually effective. Below we dig into...
Curious about how companies claim their Instagram geotags? Below we explain the steps for creating a custom location for your brand on IG.
What should you do if your boss doesn’t understand influencer marketing? Below we share talking points and how to handle common concerns from...
What types of posts get the most engagement on Instagram? This post breaks down four specific types of Instagram content brands need to prioritize.
Instagram locking your account can be stressful, but steering clear of these four actions can help prevent it from happening.
Instagram whitelisting turns brands' best creator content into awesome ads. Here’s a breakdown of how to whitelist influencer posts and why you...
TikTok whitelisting instantly transforms creator videos into top-tier ads. This post explains how to whitelist TikTok content and why brands should...