Marketers are buzzing over the launch of Instagram Threads. Below we dig into Threads’ implications for brands and examples of how brands are using...
Is an influencer database a smart way to scale your campaigns? This post breaks down the pros and cons of influencer database software that brands...
TikTok brand campaigns are huge for consumer brands right now. Below are seven TikTok campaign examples and ideas to inspire your own branded videos!
Is TikTok SEO on your radar? This post breaks down how TikTok search works and the steps brands can take to help their videos rank for relevant...
It’s no secret that beauty marketing is fiercely competitive. Our guide to skincare social media uncovers the best ways for beauty brands to glow and...
Is the TikTok Creator Marketplace the right place for brands to find influencers at scale? This post breaks down the platform’s pros and cons to...
Knowing how many influencers to partner with can be tricky. Below we break down how to decide on a number of creators that makes sense for your brand.
Ready to repurpose your brand's user-generated content? We share best practices for repurposing UGC and influencer posts to maximize their marketing...
Want your audience to (literally) eat up your brand’s social posts? Our five food and beverage social media content ideas highlight how to sweeten...
UGC ads featuring creators boost performance and give your marketing a human touch. Below we share best practices and examples of how to use UGC in...
Trying to figure out how to scale your influencer program? This post breaks down tell-tale signs you should scale your influencer marketing and ways...
CPG brands are crushing it on TikTok right now. Below we highlight what top consumer brands post on TikTok and how to maximize your influencer...