Influencer Marketing Resources

What is a nano-influencer? Your brand’s decision on which influencers to pair with may change after reading more about these mini moguls.

Utilizing influencers on Instagram can bring in fresh content and help social proof your brand. Here are the main things to know before you dive into the world of influencer marketing.

Spring cleaning is in full swing. While it’s the perfect time to clear out your cabinets and give your closet the Marie Kondo treatment, it can also be a chance to take a second look at the products ...

To do product gifting at scale, it's best to utilize influencer marketing platforms. These platforms make it possible for you to work with more influencers and get your brand in front of fresh faces ...

Influencer gifting notes can help add a personal authentic touch to your gifting box. Keep these tips in mind when you’re writing your next influencer gifting note.

Check out these influencer gifting platforms to make running your gifting campaign a breeze. Platforms can help cut down on time and money when it comes to finding influencers, running a campaign and ...

Product gifting campaigns are perfect for capturing customers’ attention and keeping them coming back for more. Here’s everything you need to know to run a successful campaign.

The rules for advertising CBD products can be tricky to navigate without falling into legal grey areas, that's why CBD brands are using product gifting as the solution.

Feeling generous? Influencer product gifting is the easiest way to get influencers posting about your brand, at a fraction of the cost.

If you’re a brand with a team of brand ambassadors backing you up, earned media value (or EMV) is much easier to calculate when you're only monitoring the impact of a handful of people.

While the majority of influencers keep it real with their numbers, unfortunately there are some who don’t.

When your followers talk about your brand, they’re adding to your earned media. So, how do we calculate the value of all this social media buzz?