Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
The numbers don’t lie when it comes to how well influencer marketing works in 2024. Below we share 17 eye-opening influencer effectiveness statistics...
What does social SEO actually look like? This post digs into examples of social search engine optimization and how brands are ranking in social...
What makes Spark Ads so special? Below we dig into the key differences and benefits of TikTok Spark Ads versus non-Spark Ads for brands and creators.
Influencer activations can turn digital awareness into in-store foot traffic. Below we share retail influencer marketing examples and best practices...
Ready to ramp up your UGC ads? Below we share expert answers to the most common questions brands ask us about user-generated content advertising.
Not sure what to make of TikTok Shop? We dig into TikTok’s latest shopping features and what brands working with influencers need to know about them.
For retailers, influencers bridge the gap between digital and in-person awareness. Here’s how retail brands can leverage influencers for in-store...
Unclear about these new branded content terms? We hear you! This post explains influencer allowlisting, dark posting and what it means to whitelist...
Marketers are buzzing over the launch of Instagram Threads. Below we dig into Threads’ implications for brands and examples of how brands are using...
TikTok micro-influencers generate authentic content and organic engagement for brands. Below we break down the benefits of micro-influencers on...
Ready to step up your TikTok outreach strategy? Below we share our easy-to-use outreach templates and tips for contacting influencers on TikTok via...
Is an influencer database a smart way to scale your campaigns? This post breaks down the pros and cons of influencer database software that brands...