How Long Should Social Media Videos Be for Influencers? (TikTok & Instagram Reels)
There is an ideal social media video length for influencers? We dig into recent data to determine how long your creators' TikToks and IG Reels should...
Statusphere Blog | Expert Influencer Marketing Insights & Resources
Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Influencer Marketing Strategy
17 Influencer Marketing Effectiveness Statistics to Know for 2024
The numbers don’t lie when it comes to how well influencer marketing works in 2024. Below we share 17 eye-opening influencer effectiveness statistics...
Kristen Wiley
Apr 8, 2024
Social Media
Social SEO Examples: 3 Ways Brands Rank in Social Search
What does social SEO actually look like? This post digs into examples of social search engine optimization and how brands are ranking in social...
Kristen Wiley
Mar 14, 2024
User Generated Content
TikTok Spark Ads vs. Non-Spark Ads: What's the Difference?
What makes Spark Ads so special? Below we dig into the key differences and benefits of TikTok Spark Ads versus non-Spark Ads for brands and creators.
Kristen Wiley
Feb 16, 2024
Beauty Brand Marketing
Influencer Retail Support: Examples of In-Store Activations Done Right
Influencer activations can turn digital awareness into in-store foot traffic. Below we share retail influencer marketing examples and best practices...
Kristen Wiley
Nov 16, 2023
User Generated Content
UGC Advertising Q&A: Tips and Insights from Actual Ad Experts
Ready to ramp up your UGC ads? Below we share expert answers to the most common questions brands ask us about user-generated content advertising.
Kristen Wiley
Nov 3, 2023
Influencer Marketing Strategy
TikTok Shop: 6 Takeaways for Brands Working with Influencers
Not sure what to make of TikTok Shop? We dig into TikTok’s latest shopping features and what brands working with influencers need to know about them.
Kristen Wiley
Oct 6, 2023
Influencer Marketing Strategy
How Retail Brands Boost In-Store Promotions with Influencers
For retailers, influencers bridge the gap between digital and in-person awareness. Here’s how retail brands can leverage influencers for in-store...
Kristen Wiley
Aug 18, 2023
Influencer Marketing Strategy
Influencer Allowlisting vs. Whitelisting Content vs. Dark Posting
Unclear about these new branded content terms? We hear you! This post explains influencer allowlisting, dark posting and what it means to whitelist...
Kristen Wiley
Jul 23, 2023
Social Media
Instagram Threads App: Everything Brands Need to Know Right Now
Marketers are buzzing over the launch of Instagram Threads. Below we dig into Threads’ implications for brands and examples of how brands are using...
Kristen Wiley
Jul 7, 2023
Influencer Marketing Strategy
TikTok Micro-Influencers: Why Smaller Creators are Best for Brands
TikTok micro-influencers generate authentic content and organic engagement for brands. Below we break down the benefits of micro-influencers on...
Kristen Wiley
Jul 1, 2023
Influencer Marketing Strategy
TikTok Influencer Outreach: 3 Templates + Strategy Tips to Help
Ready to step up your TikTok outreach strategy? Below we share our easy-to-use outreach templates and tips for contacting influencers on TikTok via...
Kristen Wiley
Jun 24, 2023
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