Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Why isn't influencer discovery getting any easier? We dig into the limitations of most influencer search tools and why brands should rethink how they...
Is influencer marketing the key to taking back your schedule? Here’s how influencer marketing automation software can save brands 100+ hours per...
TikTok authorization codes are a key piece of promoting Spark Ads. Below we explain where to access Spark Ad codes in TikTok and how to generate them...
What is a micro-influencer? And why are brands eager to hire small creators over celebrities? This post explains the benefits of using...
High-quality influencer content translates to high-performing ads on TikTok and Instagram. Below we explain how to make ads with influencer content.
TikTok brand campaigns are huge for consumer brands right now. Below are seven TikTok campaign examples and ideas to inspire your own branded videos!
UGC creators are all the rage right now! We explain who these creators are, whether they're right for your brand and the difference between UGC and...
Influencers are a proven way to support your sales efforts. The challenge? Tracking sales from influencers is rarely a linear process. This post...
Using TikTok as a business can be overwhelming. That’s why we’ve put together these TikTok brand guidelines and best practices to maximize your...
Ready to improve your influencer marketing strategy? We break down five actionable campaign goals and objectives for brands and how to achieve them.
Earning user-generated content is a top priority for brands today. These creator outreach email templates can help you collect UGC more efficiently.
Influencer briefs are make-or-break for brands that want authentic content. Here’s how to write an influencer brief (and a free template to help you...