Influencer Marketing Blog

Micro-Influencer Marketing

Consumer-to-Consumer Marketing vs. B2C Marketing

Brands have used B2C marketing for ages to reach consumers, but consumer-to-consumer marketing takes a brand new approach. Here's how they compare.

Beauty Brand Marketing

How Amazon Coupon Codes Work for Brands

Amazon promotions are great for driving sales! But Amazon has so many promotions to choose from. Here's a look at how Amazon coupon codes work for...

Beauty Brand Marketing

Marketing to Gen Z vs Millennials

Should you be creating separate marketing strategies for Gen Z and millennials? Here's what the research says.