Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
End cap displays are highly effective for showcasing your brand. Here are 10 examples of end cap displays that got attention and sold product.
Blogger outreach requires using proper pitching etiquette. In this blog, we’re filling you in on what good outreach looks like, and how it can turn...
Brand influencer campaigns don't always run smoothly. Luckily, you can learn valuable lessons from past influencer marketing mishaps to help your...
If you are a fashion brand, fashion trade shows are the place to be for introducing your brand to new audiences and showcasing new pieces in your...
Your brand should attend a health or beauty trade show to connect with customers in person and highlight what makes your brand unique.
If you're attending a makeup convention, it's important to focus on attending ones that attract your target audience and fit the phase your brand is...
If you're attending a trade show for beauty, fashion or fitness, follow these tips to budget your travels and make the most out of your experience!
Your brand is bound to attract new giveaway followers because people love free stuff - but that’s just the easy part. The harsh truth is many of the...
Utilizing influencers on Instagram can bring in fresh content and help social proof your brand. Before you dive into the world of influencer...
To do product gifting at scale, it's best to utilize influencer marketing platforms. These platforms make it possible for you to work with more...
Calculating earned media value (or EMV) is much easier when you are only monitoring the impact of a handful of people. If you’re a brand with a team...
You can use EMV formulas to calculate the social media buzz you gain from your followers talking about your brand. You might see some earned media...