Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
What do the best TikTok Spark Ads have in common? Below we share seven Spark Ad examples highlighting how TikTok UGC translates into awesome brand...
Overwhelmed with influencer marketing tracking? Narrow down your KPIs! Here are eleven easy-to-track influencer campaign metrics and tips to measure...
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.
Is advertising on TikTok worth it? Fair question! Below we dig into the proven pros, potential cons and everything else brands should know about...
Struggling to scale influencer content? Been there! That’s why we built Statusphere's micro-influencer marketing platform to help brands get...
As the FTC updates its rules for influencers, brands have guidelines they must to stick to when gifting products. This post breaks down the rules on...
Coupled with influencer marketing, product seeding is proven to drive UGC and word-of-mouth. Here's how product seeding campaigns work and how to run...
Creator communities are quickly becoming a staple of influencer marketing. Here’s how to build an influencer community to be your brand’s advocacy...
Adopting an always-on influencer marketing strategy is key to better campaign ROI. This post explains why influencer campaigns shouldn’t be one-hit...
Influencer gifting campaigns can build awareness and help brands get influencer content at scale. Here’s how to send products to influencers with a...
Trying to figure out how to sell on TikTok Shop? Here are five opportunities to optimize your storefront and examples of the best TikTok Shops we've...
Product seeding programs featuring influencers can build awareness at scale. Below we dig into popular types of PR seeding campaigns for product...