Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
To create an Amazon Storefront, you'll need to enroll in Amazon Brand Registry, add products, use A+ content, set up your storefront's homepage and...
Social proof is a phenomenon in which a person’s behavior or actions are impacted by those around them. Here's why this is critical for marketing.
It's important to understand what drives purchase behavior to optimize your marketing efforts. Here are 5 factors every marketer should know!
Here are three big lessons we've learned after running more than 100 TikTok campaigns.
If you're unsure what goes into a TikTok live stream or how to run one, look no further — we've got everything brands need to know, plus a few bonus...
Social media holidays are a great way to engage with your audience and spice up your feed. Here are 40 you should add to your calendar.
Instagram is currently testing a new Affiliate feature. Here's what we know about it so far, and what potential opportunities and limitations are in...
Instagram Shopping From Creators will allow followers to shop directly from influencers. Here's everything brands need to know about this new feature.
Getting featured in holiday gift guides is important if you want shoppers to bring your products home for the holidays. The key is pitching the...
Creating an Amazon promo code that lasts over a month can be tricky. Fortunately, we've created the ultimate step-by-step guide to walk you through...
Sifting through TikTok creators to find the best matches for your campaign can be exhausting. These resources will make your search easier.
Influencer campaigns can take a lot of time and effort. Here are four key signs your brand could use a dedicated influencer manager to take them over.