Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
C2C, or consumer-to-consumer, marketing is a marketing methodology in which consumers discover brands from people they trust. Here's why it works.
Brands have used B2C marketing for ages to reach consumers, but consumer-to-consumer marketing takes a brand new approach. Here's how they compare.
User-generated content is a powerful tool your brand should leverage. Learn how to strengthen your online sales funnel by incorporating UGC, and more!
It's important to understand what drives purchase behavior to optimize your marketing efforts. Here are 5 factors every marketer should know!
Here are three big lessons we've learned after running more than 100 TikTok campaigns.
Inform your holiday marketing strategy with the latest holiday shopping trends! Here are the top six, plus tips on how to leverage them in your favor.
Attract new customers all year round with these holiday marketing promotions and campaign ideas.
Hosting a holiday giveaway is a great way to celebrate and grow brand awareness (and sales)! Before you dive in, get familiar with these dos and...
Instagram Shopping From Creators will allow followers to shop directly from influencers. Here's everything brands need to know about this new feature.
Creating an Amazon promo code that lasts over a month can be tricky. Fortunately, we've created the ultimate step-by-step guide to walk you through...
Improve your ecommerce marketing strategy by implementing these five growth hacks. One tip: display reviews.
Social media ecommerce is taking off, with many big social media platforms rolling out social commerce features. Here, we break down the basics.