Influencer Marketing Blog

Influencer Marketing Strategy

How to Pay TikTok Brand Ambassadors

Learn about the different ways you can pay TikTok brand ambassadors and how to cover all your bases in the process.

Fashion Brand Marketing

Why You Should Incorporate TikTokers into Your Retail Merchandising Strategy

Want to revamp your retail merchandising strategy? TikTokers drive your social media audience in-store and turn browsing shoppers into paying...

Influencer Outreach Tips

7 Health and Wellness Influencers on TikTok

There's a community for everyone on TikTok. We highlight 7 health and wellness influencers on TikTok that you should check out!

Influencer Marketing Strategy

Instagram's Guides: Everything You Need to Know about this New Feature

We’re taking a deep dive into Instagram's new feature: Guides! We share how to create and use Guides, plus how influencers can help curate content.

Fashion Brand Marketing

8 Steps to Building Your Retail Merchandising Strategy

Balancing signage, displays, product sampling and social media can be tricky—here's how to create the retail merchandising strategy of your dreams.

Beauty Brand Marketing

5 Types of Consumer Generated Marketing: How to Start and Scale

Don't underestimate the power of your consumers - we're going over 5 types of consumer generated marketing and how your brand can start and scale!

Beauty Brand Marketing

8 Creative Valentine's Day Marketing Ideas

Whether you’re a B2B or B2C brand, there are plenty of ways to spread the love with these 8 creative Valentine’s Day marketing ideas!

Influencer Marketing Strategy

Influencer Matchmaking: Why Statusphere is Different

Influencer matchmaking can truly make or break your influencer marketing efforts, so it's important to get it right. Here's a look at our unique...

Influencer Marketing Strategy

Influencer Manager Position Description: What to Look for When Hiring

Influencer managers serve as the expert and middle (wo)man between your brand and the influencers you collab with. Here's what to look for when...

Influencer Marketing Strategy

Influencer Relations 101: Getting Started with Influencer Marketing Tips

Influencer relations not only affects your campaigns, but also your relationships with the influencers you're partnering with. Here's how to do it...

Beauty Brand Marketing

How to Get Leaping Bunny Certified (Cruelty-Free)

Now more than ever consumers are reading labels, looking for certifications and supporting brands that do not test on animals. The most widely known...

Instagram Influencer Marketing

10 Tips for Creating and Growing an Authentic Instagram Following

One of the most valuable things you can offer brands as an influencer is an authentic Instagram following. A large number of followers isn’t enough...