Using TikTok as a business can be overwhelming. That’s why we’ve put together these TikTok brand guidelines and best practices to maximize your...
Ready to improve your influencer marketing strategy? We break down five actionable campaign goals and objectives for brands and how to achieve them.
It’s no secret that beauty marketing is fiercely competitive. Our guide to skincare social media uncovers the best ways for beauty brands to glow and...
There’s no shortage of influencers promoting products on Amazon. This post breaks down how to find Amazon influencers that’d be the best fit for your...
Earning user-generated content is a top priority for brands today. These creator outreach email templates can help you collect UGC more efficiently.
Looking to check out the best hair shows of 2023? Here's a list of eight must-see haircare trade shows highlighting new beauty trends and products...
Influencer briefs are make-or-break for brands that want authentic content. Here’s how to write an influencer brief (and a free template to help you...
The influencer outreach process sets the tone for your partnerships. Use these DM and email templates to make a positive first impression when you...
Is the TikTok Creator Marketplace the right place for brands to find influencers at scale? This post breaks down the platform’s pros and cons to...
Looking for health and beauty trade shows to level up your business or discover new products? Here are nine of the best beauty expos to check out in...
Want to get micro-influencers posting about your products? That means making your brand's PR boxes stand out. Below are six PR package ideas that can...
The more that brands partner with influencers, the more formal contracts are becoming the norm. This post explains what to include in an influencer...