Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Amazon checkout on TikTok has been announced! Here's what we know about the new TikTok Amazon ads integration and how it impacts brands and creators.
Is advertising on TikTok worth it? Fair question! Below we dig into the proven pros, potential cons and everything else brands should know about...
Struggling to scale influencer content? Been there! That’s why we built Statusphere's micro-influencer marketing platform to help brands get...
As the FTC updates its rules for influencers, brands have guidelines they must to stick to when gifting products. This post breaks down the rules on...
Coupled with influencer marketing, product seeding is proven to drive UGC and word-of-mouth. Here's how product seeding campaigns work and how to run...
Trying to pick the best influencer platform for your brand? You should be confident about your choice! Below we break down what key features to look...
Creator communities are quickly becoming a staple of influencer marketing. Here’s how to build an influencer community to be your brand’s advocacy...
Adopting an always-on influencer marketing strategy is key to better campaign ROI. This post explains why influencer campaigns shouldn’t be one-hit...
Influencer gifting campaigns can build awareness and help brands get influencer content at scale. Here’s how to send products to influencers with a...
Trying to figure out how to sell on TikTok Shop? Here are five opportunities to optimize your storefront and examples of the best TikTok Shops we've...
Ready to repurpose UGC that your brand owns? Learn best practices for repurposing user-generated content and influencer posts to maximize their...
Sampling is about more than sending freebies. These creative product sampling ideas illustrate how brands can go above and beyond to delight...