Instagram Influencer Marketing

As influencers have risen to prominence across social media platforms, it’s impossible to ignore the impact their posts and opinions have had on consumers — especially when it comes to purchasing ...

With the new year comes new social media trends, and as 2020 quickly approaches, it’s important for your brand to be informed and prepared. We did the research and broke down which new social media ...

From visual searching to virtual reality - it's best to be prepared for what's on the horizon. Know how your brand can be ready for these 5 consumer behavior predictions in 2020.

Some brands use of influencers to provide retail support is flawless. Here are 4 brands that utilize influencers to boost their retail sales.

Using influencers to increase sales in retail can garner results and open your marketing budget. here's how to integrate them into your strategy.

Instagram’s initial test with hiding like counts on the platform in Canada has since expanded to six other countries — and now it looks like it could come to the U.S. as soon as this week. Users will ...

YouTube influencers and Instagram influencers can both provide value for your brand depending on your goals. Here's how to decide which is right for you.

One of the most valuable things you can offer brands as an influencer is an authentic Instagram following. A large number of followers isn’t enough anymore, you need a community that is genuinely ...

The Instagram shadowban could be preventing your posts from being seen by your followers. Learn more about how it happens and how to avoid it.

Filling your social media calendar with posts celebrating fun holidays is a great way to spice up your feed and create engaging content for your followers.

When pitching brand ambassadors on Instagram, the key is being genuine. The best way to do this is to customize your messages for each potential ambassador.

It’s no secret that doing a giveaway will attract new followers who are interested in the prize. The hard part occurs when your new followers start to disappear once the giveaway is over.