Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
TikTok brand campaigns are huge for consumer brands right now. Below are seven TikTok campaign examples and ideas to inspire your own branded videos!
Using TikTok as a business can be overwhelming. That’s why we’ve put together these TikTok brand guidelines and best practices to maximize your...
TikTok outreach is more of an art than a science. Need help contacting creators? We’re sharing a TikTok collaboration email sample and tips for...
Promoting products on TikTok is a balancing act for brands. These video ideas highlight how to promote products on TikTok while keeping audiences...
Want to message influencers on TikTok who aren't following you back? Below are your options for getting in touch with creators to collab with your...
Not sure where you should run your next influencer marketing campaign? Below we explain the benefits of TikTok vs. Instagram to help you choose.
CPG brands are crushing it on TikTok right now. Below we highlight what top consumer brands post on TikTok and how to maximize your influencer...
Despite popular belief, the TikTok algorithm isn’t a total mystery. This post explains how TikTok ranks content and ways brands can “beat” the...
Nailing down a content schedule can be tricky for brands on TikTok. We break down how often brands should post on TikTok based on research and best...
Branded hashtags are an effective but misunderstood tool for brands on Instagram and TikTok. This post explains how to create your own (and why you...
Despite popular belief, brands shouldn’t sweat their social media follower count. Below we explain why (and what metrics to focus on instead).
Looking to level up your TikTok marketing strategy? Get inspired by nine of the best brands on TikTok (and learn why their content is so successful).