Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Brand influencer campaigns don't always run smoothly. Luckily, you can learn valuable lessons from past influencer marketing mishaps to help your...
If you are a fashion brand, fashion trade shows are the place to be for introducing your brand to new audiences and showcasing new pieces in your...
Your brand should attend a health or beauty trade show to connect with customers in person and highlight what makes your brand unique.
If you're attending a makeup convention, it's important to focus on attending ones that attract your target audience and fit the phase your brand is...
If you're attending a trade show for beauty, fashion or fitness, follow these tips to budget your travels and make the most out of your experience!
Your brand is bound to attract new giveaway followers because people love free stuff - but that’s just the easy part. The harsh truth is many of the...
What is a nano-influencer? With as little as 1,000 followers, nano-influencers are giving everyone a run for their money. Your brand’s decision on...
Utilizing influencers on Instagram can bring in fresh content and help social proof your brand. Before you dive into the world of influencer...
Here’s how to live your best “au naturel” life with chemical-free, eco-friendly and better-for-you options we discovered at the Natural Products Expo.
To do product gifting at scale, it's best to utilize influencer marketing platforms. These platforms make it possible for you to work with more...
The rules for advertising CBD products can be tricky to navigate without falling into legal grey areas that could get your brand in a lot of trouble....
Calculating earned media value (or EMV) is much easier when you are only monitoring the impact of a handful of people. If you’re a brand with a team...