Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
UGC ads are a top priority for brands looking to boost paid performance and give their marketing a human touch. Learn how to use UGC in ads with...
Need more user-generated content to promote your products? We break down eight ways to incentivize and encourage UGC from creators and customers.
For brands today, user-generated content is more valuable than ever. We explain what UGC is and examples of how brands use it in their marketing.
Looking for examples to inspire your UGC strategy? We dig into eleven of the best user-generated content examples we've seen recently and why they...
Sending PR packages to influencers is a brilliant way to build awareness and earn repurposable content. This post breaks down how to ship products to...
What's the best length for TikTok videos and Instagram Reels? Here's our report analyzing 2,000 creator videos to inform how long (or short!) your...
Want to ramp up your brand’s influencer seeding efforts? This post can help! Here are eight influencer seeding strategies and tips for earning...
What does the recent TikTok ban mean for brands? Below we explain the context of the 2024 ban and why brands on the platform shouldn’t assume the...
There’s no shortage of influencers promoting products on Amazon. This post breaks down how to find Amazon influencers that’d be the best fit for your...
Adopting an always-on influencer marketing strategy is key to better campaign ROI. This post explains why influencer campaigns shouldn’t be one-hit...
The influencer outreach process sets the tone for your collaborations. Use these influencer outreach email templates and DMs for a stronger pitch!
Influencer relations are key to lasting creator partnerships. Below we explore the impact of influencer relationship management and best practices...