Social Media Influencer Marketing

The influencers your brand partners with on campaigns are combined into a group known as your influencer network. The brands that value maintaining positive relationships end up getting way more out ...

Want influencers posting high-quality content about your brand? Be ready to pay up. Here are 4 simple ways to manage compensating your influencers.

When so much of your brand’s content is on social media, it’s important to have a cohesive, targeted approach to what you say on your accounts. That’s why so many companies choose to implement a ...

Like any business relationship, writing a contract with your social media influencer ensures everyone is on the same page.

To put it simply, a micro-influencer is someone with a smaller following than notable influencers with millions of followers (think the Kylie Jenners of the world) but gets a ton of real engagement ...

Instagram offers several different options for advertising that can help elevate your brand’s marketing.

Facebook’s discriminatory ad policies leave CBD oil brands with few options for social media marketing. CBD oil is one of the most exciting topics in the beauty industry right now. The cannabis ...

Influencer marketing can be hard to track, but statistics show that it’s one of the best ways to reach your target audience while simultaneously gaining ROI for your business.

Here’s why you should drop your celebrity influencer dreams, stop sifting through “top social media influencers lists” and set your sights on micro-influencers instead.

In order to maximize your marketing efforts, it’s important to incorporate social media campaign ideas that are relevant and keep up with the ever changing social media platforms.

Buzz marketing is a digital word-of-mouth technique designed to get people talking about a brand or product. Here are a couple of things to keep in mind when preparing a buzz marketing strategy for ...

There are various social hub softwares you can use to display user-generated content on your website easily, and here are a few of our favorites.