Social Media Influencer Marketing

The more Instagram ambassadors you have posting about your brand, the wider your reach will be! Here's how you can build an army of them.

Not sure which TikTok influencer marketing campaign is right for your brand? Take a look at these campaign examples and ideas!

Influencers can help make your retail merchandising strategy more effective. Here are some ways you can involve them and how they can help you drive sales.

Ready to launch a TikTok campaign? Here's everything you need to know about finding the right TikTok influencers and how to incentive them to create content for your campaign.

From picking the perfect products to including a handwritten note, here are 6 PR package ideas to get micro-influencers posting about your products!

Pinterest's uses extend beyond driving brand awareness and sales. Many brands and influencers use it to drive traffic to their Instagram. Here are examples of 6 brands doing just that!

Finding new and effective ways to get more people talking about their experiences with your brand or product can be a challenge. These tips will help you scale your word-of-mouth marketing strategy.

Can't figure out how to download your Instagram Reels? Don't worry. We'll show you how in this step-by-step guide.

Brands and customers are continuing to adopt social commerce platforms, like Facebook and Instagram Shops. Here's everything you need to know about social commerce and the social commerce trends you ...

If your target audience includes a mix of both Gen Z and millennials, it’s tempting to create one marketing strategy and apply it to both groups. The question is, will doing this earn you results, or ...

Influencer marketing campaigns can generate a lot of engagement around your products, but if you aren't using retargeting ads, there’s a good chance you’re letting most of that hard-earned buzz go to ...

Whether you’ve been working remotely for over a year now, or if you’re just getting started, here are some tips to put your best foot forward and do it well while kicking back in your slippers.