Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Despite popular belief, brands shouldn’t sweat their social media follower count. Below we explain why (and what metrics to focus on instead).
Curious about how companies claim their Instagram geotags? Below we explain the steps for creating a custom location for your brand on IG.
Looking to level up your TikTok marketing strategy? Get inspired by nine of the best brands on TikTok (and learn why their content is so successful).
Social media collaborations with creators can boost your brand awareness ASAP. Below we break down benefits, examples and steps for planning a collab.
TikTok brand ambassador programs are a prime way to build buzz and earn awesome product videos. Here's how to structure your program and its...
What types of posts get the most engagement on Instagram? This post breaks down four specific types of Instagram content brands need to prioritize.
Posting Instagram Reels should be a priority for brands eager to boost their presence. Below we explain the benefits of posting Reels and how to make...
Instagram Reels is the perfect format for promoting user-generated content. This post breaks down how to put build your brand’s UGC Reels campaign...
Hashtags are responsible for billions of TikTok views but what are they actually for? This post breaks down TikTok hashtags and how they work from A...
Looking for TikTok influencer marketing examples? This post breaks down ten awesome campaigns and ideas to inspire brands working with TikTok...
Now’s the time to ramp up your influencer outreach. In this post, you’ll learn how to contact influencers on Instagram so your pitches don't go...
Thinking about building a team of brand ambassadors? In this post, we break down the most common types of brand ambassador programs and how they work.