Influencer Marketing Resources

Statusphere wins YPO fast-pitch business competition, and is the featured startup in the February 17th issue of the Orlando Business Journal.

If you have been following any marketing trend reports lately, you have definitely heard the phrase "micro-influencer marketing." What I find funny is that this is nothing new. In fact, it is ...

Whether you are a startup or an established brand, you are probably looking to expand your influencer marketing efforts – and with good reason. Influencer marketing is one of the most cost effective ...

Hashtags have come a long way from just being a way to organize content. They are now used for tracking, exposure, discovery, and even the occasional sarcasm. Twitter, Facebook, and LinkedIn support ...

Top-down product photos are all the rage on social media. It gives you many ways to showcase your brand in a creative manner, but without the right tools it can be a challenge. Today we are going to ...

When most people think about influencer marketing, they think about a brand partnering with a celebrity that has 100,000 - 1 million followers. What they don't realize is that there is a huge group ...

User generated content is the holy grail in this new era of digital/social media advertising. Whether you have a product or a service you can benefit from user generated content. Today I'm going to ...

As you know, Instagram is one of the best platforms for up-and-coming social influencers. It's visual nature makes it a great place for people to showcase all the beautiful moments of their life. ...

Marketing has changed tremendously over the past few years. We made it through the shift from yellow pages to digital marketing, but what's next? While it may feel like you have just started to ...

With the introduction of digital advertising, there has been a huge shift in the way that brands market themselves. People don't enjoy constantly being interrupted by traditional advertising spots. ...

Taking a shortcut and blasting emails out to tons of influencers is not the way to go. They know what they are worth and they don't have time for your canned emails. Take time and do a little ...