Beauty Brand Marketing

With a country full of many faces and backgrounds it is surprising that the beauty industry continues to fail black women with the lack of products suitable for their skin tones and complexions. ...

Take a closer look into cool new products that will soon be in your shopping cart! You won't be disappointed when you try heated eye masks and high heel sticks!

From beer infused shampoo to mermaid milk moisturizer, the 2020 Indie Beauty Expo in LA had new products that did not disappoint! Here are our top 15 products that caught our attention...

We've come up with 8 creative Valentine’s Day marketing ideas for your brand to take advantage of before it’s too late. Whether you’re a B2B or B2C brand, incorporating some of these ideas can help ...

The possibilities are endless when it comes to Pinterest marketing. With 70% of Pinterest users say that they discover new products on the platform, you'll want to be sure your brand is one of them! ...

Brands across all industries, from beauty to CPG, are tapping into the 322 million active monthly users on Pinterest to aid their marketing efforts. Here are some of the top reasons why developing a ...

If you’re a company, 2020 is the time to prioritize an entirely different kind of health: brand health. If you’ve never heard of brand health, don’t worry — we've covered all the basics along with ...

To say the health and wellness industry is booming would be an understatement. Here's how your brand can take advantage of the trends propelling its growth.

Focusing on new merchandising strategies to support retail sales can turn browsing shoppers into paying customers. Get ahead of your 2020 goals with these tips!

From visual searching to virtual reality - it's best to be prepared for what's on the horizon. Know how your brand can be ready for these 5 consumer behavior predictions in 2020.

Specialty retail stores can help your brand reach niche audiences. Are you ready to be in stores?

The best retail marketing strategies often use their social media platforms to drive in-store sales. Here's how.