Beauty Brand Marketing

In light of many cancellations due to COVID-19, here are 4 health and beauty trade shows you can still attend virtually:

Businesses are taking to Facebook and Instagram to set up their shops as e-commerce continues to significantly grow. Here's what your brand should know!

Product seeding is used by brands to reach out on a larger-scale with the goal being to get the word out about your products organically. Here are 5 product seeding examples that drive positive ...

The best tool your brand has to keep marketing efforts top-notch? Your consumers. We go over five types of consumer-generated marketing and how your brand can start and scale.

Ranging from beauty products to accessories to hair tools, these six brands are killing it with their product gifting!

We've compiled a list of six product sampling ideas to keep your brand top-of-mind during social distancing.

We’re sharing 8 brands doing really cool things for Pride Month 2020 and how they're supporting the cause.

We have you covered with some easy ideas to get your brand started with posting on TikTok.

We’ve compiled a list of 10 brands that are rocking it on TikTok and driving sales in the process—all while connecting with millions of users!

Influencers will be more than happy to rave about a brand that sent them free products, but what exactly do they need to disclose? We've covered all the rules you need to know here.

Getting ecolabels for your brand is a great way to make a product stand out to the eco-conscious consumer over others! Here's how to get EWG certified:

Product reviews are essential if you want to turn viewers into customers when they visit your website. But just how many product reviews does it take?