Beauty Brand Marketing
Marketing to Gen Z vs Millennials
Should you be creating separate marketing strategies for Gen Z and millennials? Here's what the research says.
Statusphere Blog | Expert Influencer Marketing Insights & Resources
Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Influencer Marketing Strategy
Retargeting: How to Optimize your Influencer Marketing Campaigns for Conversions
Optimize your influencer marketing campaigns for conversions with these retargeting strategies and tips.
Kristen Wiley
Apr 20, 2021
Instagram Influencer Marketing
What Does the iOS 14 Update Mean for Your Facebook and Instagram Marketing Strategy
Apple's iOS 14 update will change how user data is tracked -- here's what this change means for your Facebook and Instagram marketing strategy.
Kristen Wiley
Mar 16, 2021
Influencer Marketing Strategy
Influencer Marketing Trend Report 2021
Influencer marketing trends change constantly in reaction to social media, consumers, and influencers themselves. Stay up-to-date with this trend...
Kristen Wiley
Feb 5, 2021
Influencer Marketing Strategy
Instagram's Guides: Everything You Need to Know about this New Feature
We’re taking a deep dive into Instagram's new feature: Guides! We share how to create and use Guides, plus how influencers can help curate content.
Statusphere Team
Dec 30, 2020
Influencer Marketing Strategy
How Will Social Media Influencer Marketing Change Post-COVID-19?
From travel influencers to TikTok usage—we’re investigating how social media influencer marketing will change post-COVID-19.
Kristen Wiley
Dec 23, 2020
Influencer Marketing Strategy
How to Report Influencer Marketing ROI to Your Boss
Here's everything you should know when reporting influencer marketing ROI to your boss so you get the green light on your next campaign.
Kristen Wiley
Dec 9, 2020
Influencer Marketing Strategy
FTC Guidelines for Influencers and What You Need to Do to Be Compliant
Not quite sure how to be compliant with the latest FTC guidelines? We're going over everything you need to know so that you keep posting stress-free.
Kristin Martinez
Oct 7, 2020
Influencer Marketing Strategy
Instagram Reels vs. TikTok
We have been examining the differences between Instagram Reels and TikTok and broke down everything you should know.
Kristen Wiley
Sep 4, 2020
Instagram Influencer Marketing
First Impressions on Instagrams Reels
Instagram launched its new Reels feature last Wednesday (August 5th). This feature is Instagram's response to the traction and growth that TikTok has...
Kristen Wiley
Aug 13, 2020
Beauty Brand Marketing
Instagram Influencer Message Templates: Do's and Don'ts
Influencer outreach can be overwhelming. If you’re wanting to ensure a phenomenal first impression, Instagram DMs allow you to be more creative and...
Kristen Wiley
Jul 16, 2020
Influencer Marketing Strategy
6 Ways to Create Content at Home
If content creation is something you are struggling with right now, here are 6 ways to create content at home:
Kristin Martinez
Jul 13, 2020
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