Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Now more than ever consumers are reading labels, looking for certifications and supporting brands that do not test on animals. The most widely known...
One of the most valuable things you can offer brands as an influencer is an authentic Instagram following. A large number of followers isn’t enough...
What is a nano-influencer? With as little as 1,000 followers, nano-influencers are giving everyone a run for their money. Your brand’s decision on...
Utilizing influencers on Instagram can bring in fresh content and help social proof your brand. Before you dive into the world of influencer...
To put it simply, a micro-influencer is someone with a smaller following than notable influencers with millions of followers, but gets a ton of real...
Influencer marketing can be hard to track, but statistics show that it’s one of the best ways to reach your target audience while simultaneously...
When defining micro-influencers, most people think that having a small follower count means they won’t make a significant impact for the brand. They...
Gone are the days of paying for big celebrities to promote your product, much less a TV ad. These “micro-influencers” are more relatable to their...
If you’re a small business, influencer marketing can be an incredible resource to build awareness for your business. Here are three useful influencer...
Having a successful brand ambassador program can make or break your efforts to get the word out about your brand. Here are our tips for a successful...
How can you tell whether an influencer marketing company is worth hiring? Here are four key factors to consider when making your decision.
Influencer marketing is not as simple as it might seem. In fact, we see people make avoidable influencer marketing mistakes all the time.