Influencer marketing moves fast! Catch up on the latest trends, UGC strategies and campaign best practices from our expert team.
Want influencers posting high-quality content about your brand? Be ready to pay up. Here are 4 simple ways to manage compensating your influencers.
Many companies choose to implement a social media policy—an outline of how employees should represent the brand on social media. These policies...
When you’re getting started with a social media influencer, you might wonder if a contract is necessary. We’ll lay out how contracts help your...
To put it simply, a micro-influencer is someone with a smaller following than notable influencers with millions of followers, but gets a ton of real...
With so many brands on the platform vying for your target audience’s attention, your ads need to stand out. That’s why choosing the right types of...
Facebook’s discriminatory ad policies leave CBD oil brands with few options for social media marketing.
Influencer marketing can be hard to track, but statistics show that it’s one of the best ways to reach your target audience while simultaneously...
In order to maximize your marketing efforts, it’s important to incorporate social media campaign ideas that are relevant and keep up with the ever...
The key to using social media to market your brand is understanding social network demographics. The demographics vary from network to network.
Half of Instagram is people taking photos of their food and sharing it with their friends, so why not leverage this for your restaurant? Here are...
Learn how to properly calculate influencer marketing ROI and figure out if an influencer marketing campaign is right for your brand!
Hashtags have come a long way from just being a way to organize content. Keep reading to learn how we pick the right campaign hashtags for our...