Word-of-mouth recommendations are powerful, and generally hard to get. Use these tips to scale your word-of-mouth marketing strategy.
Instagram Shops allow brands to create shoppable content. Here's a step-by-step guide on how to set up an Instagram Shop for your brand.
Social commerce is on the rise and here to stay. Here are 4 social commerce trends you can use to drive sales!
Should you be creating separate marketing strategies for Gen Z and millennials? Here's what the research says.
Want to turn more of your website visitors and leads into customers? Here are 7 examples of retargeting ads that convert.
Use these end cap display ideas to get customers noticing and purchasing your products all year long.
Traditional product sampling during COVID can be a little tricky. Here are 8 virtual product sampling ideas broken up by industry to try instead!
From tools to help you plan and schedule content to photoshoot logistics—we’re going over everything you need to build your 2021 social media...
“TikTok made me buy it” is a well-known phrase—you can’t help but want to purchase all of the products TikTokers are showcasing, especially from...
TikTok has quickly become the go-to consumer discovery tool leading brands to realize the huge audiences they can reach on this app.
Influencer outreach can be overwhelming. If you’re wanting to ensure a phenomenal first impression, Instagram DMs allow you to be more creative and...
In light of many cancellations due to COVID-19, here are 4 health and beauty trade shows you can still attend virtually: