Micro-Influencer Marketing (7)

Having a successful brand ambassador program can make or break your efforts to get the word out about your brand. Utilizing social media influencers to increase traffic to your business, as well as ...

Since the take-off of social media marketing, affiliate and ambassador programs have been receiving more publicity. But since there can be some overlap with these two marketing processes it can be a ...

Influencer marketing is quickly becoming one of the most effective ways to spread the word about your brand. Unfortunately, it can be incredibly time consuming and tedious. This leaves companies ...

Influencer marketing is all the rage – and with good reason. Many brands have discovered that a single mention from a popular celebrity or influencer can make their sales skyrocket. However, ...

Brand ambassador programs are becoming increasingly popular in organizations that target millennials and younger consumers. A brand ambassador is a person hired by a company to raise awareness for ...

Restaurants were made for people to share good food, company, and memories. What a better way to highlight these aspects than with social media. I mean social media was practically made for ...

I can’t tell you how many people come to me and say “I totally want to do influencer marketing, but I need to see direct ROI – if I spend $1,000 I better be making at least $2,000.” Not only is the ...

When it comes to social media marketing, Instagram can be one of the most difficult networks to gain traction. With that said, it can also be one of the most rewarding once you start building your ...

When running influencer marketing campaigns, brands seem to only care about one thing: followers. Without fail it is the first question that I get asked when I help a brand run an influencer ...

If you have been following any marketing trend reports lately, you have definitely heard the phrase "micro-influencer marketing." What I find funny is that this is nothing new. In fact, it is ...

Whether you are a startup or an established brand, you are probably looking to expand your influencer marketing efforts – and with good reason. Influencer marketing is one of the most cost effective ...

When most people think about influencer marketing, they think about a brand partnering with a celebrity that has 100,000 - 1 million followers. What they don't realize is that there is a huge group ...