Influencer Marketing Blog

Influencer Marketing 101

How to Increase Sales in Retail with Influencers

Using influencers to increase sales in retail can garner results and open your marketing budget. here's how to integrate them into your strategy.

Influencer Marketing 101

What are the Rules for YouTube Sponsorships?

All YouTube sponsorships must abide by the FTC and YouTube's legal guidelines. Here's what you need to know before teaming up with your favorite...

Beauty Brand Marketing

6 Ways to Collaborate with Beauty YouTubers

Beauty YouTubers are proven to be some of the most valuable creators to partner with. Here's how your brand can collab with them for future campaigns.

Beauty Brand Marketing

How to Get Leaping Bunny Certified (Cruelty-Free)

Now more than ever consumers are reading labels, looking for certifications and supporting brands that do not test on animals. The most widely known...

Micro-Influencer Marketing

How to Evaluate Your Influencer Seeding Campaign

Just because your influencer seeding campaign flourished doesn’t mean the nurturing is over. Here are some tips on how to measure its success...